E-commerce Shopping carts

Sightings believe that every retailer should have an online E-commerce presence and sell its goods. The Benefits are endless if correctly implemented. Is there a market for your products online? Yes.

WIkipedia gives the following definition of E-commerce,

Electronic commerce, commonly known as e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown dramatically since the spread of the Internet. A wide variety of commerce is conducted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at some point in the transaction's lifecycle, although it can encompass a wider range of technologies such as e-mail as well. e-commerce is buying things from the internet but many people are unsure about its reliabilty as there are many unreputable vendors.

A small percentage of electronic commerce is conducted entirely electronically for "virtual" items such as access to premium content on a website, but most electronic commerce involves the transportation of physical items in some way. Online retailers are sometimes known as e-tailers and online retail is known as e-tail. E-commerce or electronic commerce is generally considered to be the sales aspect of e-business.
http://en.wikipedia.org

In order to sell your goods in a virtual space you will need a store, much the same as you would offline. This store needs planning, it needs an identity, and it needs a counter with a point of sale. These are the first basic things that any store owner will investigate and invest in.

E-commerce is much the same, actually almost identical, the principles of a good business apply to the World Wide Web as well. How will your shop identify itself, who are your target market and what differentiates you from your competitors, is it price, ease of use, loyalty?

Sightings will assist you in implementing your E-business, from your store front to your checkout and delivery methods.

The Shopping Cart System

After we have planned out your E-business strategy it is time to open shop, so to speak. Sightings will implement your Shopping Cart System, design your unique identity and import your products to the store, as well as integrate your cart with the Payment Gateway of your choice.

Sightings Cart system makes use of industry standard PHP and MySQL, the optimized code means that your store can handle over 10 000 products comfortably. Some of the Key features include:

• Bulk uploading of categories, products and images
• Localization: easy addition of new languages, configurable currency and weight symbols, configurable list of countries/states/provinces
• Search engine optimization compatible
• Custom META tags for product/category pages
• Fully customizable design & layout
• Category and product thumbnails
• Unlimited number of products, categories
• Cross selling and Featured products list
• Membership based access for every category/product
• Full product stock control
• List Price' and 'Our Price' options
• Wholesale trade
• UPS, FedEx & USPS real-time calculations
• Customizable tax calculation & Product-specific taxes
• Full list of offline payment methods: Checks, purchase orders, phone orders and others
• Full HTTPS/SSL support

Sightings will also train your staff to manage the store, or we can maintain it for you. For a real time demo, one on one, please contact a Business Development Manager.