WAP websites

To understand the need for having a Mobile website or WAP website, we need to first define WAP.

WAP is an open international standard for applications that use wireless communication. Its principal application is to enable access to the Internet from a mobile phone or PDA.

A WAP browser provides all of the basic services of a computer based web browser but simplified to operate within the restrictions of a mobile phone. The Japanese i-mode system is another major competing wireless data protocol.

WAP sites are websites written in, or dynamically converted to, WML (Wireless Markup Language) and accessed via the WAP browser.

Before the introduction of WAP, service providers had extremely limited opportunities to offer interactive data services. Interactive data applications are required to support now commonplace activities such as:

  * Email by mobile phone
  * Tracking of stock market prices
  * Sports results
  * News headlines
  * Music downloads

http://en.wikipedia.org

Society has evolved…Has your company?

WAP 2.0, the iphone, smart phones, Mixit, Jabber in the past these phases where used by only tech heads and geeks but times have changed professional business people make use of these applications on a daily basis. They check stocks, read news, emails and browse the web.

With over 29 Million Mobile phone users in South Africa alone. Google Mobile has released a beta mobile version of their search engine. Can you afford not to have a Mobile version of your website?

Sightings will develop a WAP website for your company that is completely WAP 2.0 standards compliant as defined by the Worldwide Web Consortium (W3C) and the “Mobile Web Best Practices” in association with the .mobi advisory group.

WAP websites don’t need to be ugly, but they are required to be simple however that does not mean that they have to be limited. Sightings can integrate your WAP website with:

• Google Adsense
• Google Checkout Integration
• Paypal
• Mobile RSS
• PHP